24 Hour eBook > Sydney Johnston's Review of
24 Hour eBook Digital Product Creation

Author's note - Sydney Johnston is THE best known author in the auction industry - she wrote the bestselling Make Your Net Auction Sell! several years ago, and hasn't looked back yet.

The Very Best Auction Product In Existence?

Would you be interested in an auction product that costs you zero dollars and is risk free? Dumb question, right? My good friend Barbara Ling has a new package that that gives us just that. Your only cost is a few hours of your time, and your only risk is a 30 cent listing fee.

It's called "24 Hour eBook Creation For eBay". What's not to like - no LOVE, about selling ebooks on eBay?

1. No inventory costs
2. No shipping (from supplier and then to customer) costs
3. No packaging and mailing
4. No risk!

The problem is that most of the ebooks on eBay never sell! (In fact, I can advise you right now to stay away from the how-to-make-money-on-eBay stuff, as well as the more general make-money-on-the-net stuff. You might make a few bucks, but they're pretty tired by now.)

But, there are some subjects that sell, and sell, and sell. If you tap into those markets, you will be getting those lovely PayPal notices of payment on a steady basis.

An important point: if you want to make the real profits you need to own the ebook. If you are re-selling other people's stuff, and the digital product is any good at all, you will be competing with zillions of other sellers and inevitably the price will start dropping. Why? Because to successfully compete, there is no other bargaining point but the price. Have you ever watched the price of popular products fall like a rock? If you are the only seller, though, that won't happen to you. (Although, if you want to allow others to sell your book, you certainly can.)

No, the only way to really reap the profits of a successful ebook is to own it yourself. In that way, you can maintain the $9.95 (or whatever) price and not see it drop down to 99 cents.

So, we have two problems to solve. The first is how to choose a topic that will sell and the second is how to create the e-product.

In my Auction Genius Course©, I offer my students a four hour bonus class on how to create digital products to sell. The entire first section is about how to figure out demand. Don't, don't, don't skip this critical step. If you do, you will most likely join the huge ranks of the disappointed and embittered, who poured their hearts out into an ebook - that no one bought!

Barbara, however, not only teaches her readers how to figure out demand, but also gives them the tools for doing just that. No guesswork, here.

Our next problem, once we know what people will buy, is to actually create a salable product and here is the real genius of her "24 Hour eBook Creation For eBay" package. For she has not only taught us how to do this in 24 hours but has also given us a complete template or pattern for doing it. All we have to do is fill in the blanks.

Most important question: does it work? YES, it does, because I tried it out for myself. I literally wrote an ebook in 24 hours hours. It was a subject that I knew very little about, but by following her directions, I was able to easily put it together. And her pattern is totally adaptable. For example, one of her sections is about "Art" which is appropriate for the example she uses, which is model horses. However, that doesn't apply to the topic I chose, which is about physical fitness. No problem. I could easily adapt and she told me how.

Barbara put her reputation on the line by accepting a Challenge. She asked for feedback and agreed to create an info product for the winner. She choose an idea from a reader from this ezine! (Thanks, Bob!) The topic is "Exercising While Sitting Down in a Chair or Wheelchair". Her 24 hour window is while I am writing this article.

Don't overlook the power of this: we can create multiples of these little goodies since they can be done so quickly. You could have 5, 10, 20 of these ebooks all pulling in profits for you for about $1.20/month or $15 a year. In fact, in some of my classes we discuss ways that you could multiply all kinds of profits off one lovely little ebook.

Can anybody tell me a cheaper way to do business?

One more important question: do you need to be a writer to use Barbara"s plan? Nope. If you can read, write a basic sentence and type on your keyboard, you can follow her recipe. The simplicity is the beautiful part.

Barbara has two versions of her book. The basic version is $47 and the Deluxe is $77. (Note: wait a minute or two, and you may get a popup with $10 off). The main difference is that the Deluxe version has the wonderful template that makes writing your ebook a cinch. The basic version simply gives the direction. I really recommend the Deluxe. That template is pure gold!

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