Hmmm?
It’s actually quite smart indeed! What these intrepid entrepreneurs are doing is separating their posts into a FREE category…and into a PREMIUM (ie, paid) category as well.
I just did this myself over at BarbaraLing.com and I’m thrilled with the benefits! I ended up going with: Read more
Hey all,
You’ve probably heard that one of the most important things you can do as a blogger or marketer is to build your list, right?
Did you know your list gives you ANOTHER excellent benefit besides mere sales?
You see, it all started at 3:30am this morning. Over the weekend, I had spent quite a lot of time hacking up a cleaner version of my Income Fitness Sales page.
You can see it for yourself:
And during the wee hours of the morning, I was dotting the t’s and crossing the i’s and …. managed to completely hose up my WordPress installation.
EEEK!
You can read about that over at my Delightful Morning of Hell post in my Income Fitness Journal (which, btw, is free to join – you can make one yourself!) – it should be most amusing indeed. 
Anywhos! After fixing everything by sacrificing 4 cups of coffee to the gods, I asked some marketers what page they preferred. Almost to a one, it was the longer copy!
Jeepers, thought I…I know it’s believed that longer copy coverts better, but you have to ask yourself – if’s that true, why don’t traditional retail products do the same thing?
I researched the sales pages for software, websites, housewares, etc….and in just about all the instances, the sales copy was short and sweet and effective.
So….I decided to try it out meself!
And here’s where my list came in.
After finishing up everything, I polled my list and asked THEM, what do YOU prefer?
I’d say that so far, 75% prefer the shorter copy, 25% prefer the longer one (it’s only been 20 minutes since I sent out that email, so who knows…we’ll have to see tomorrow).
And the comments I received were very thoughtful indeed….it’s the stuff marketers dream to receive (valid feedback from potential customers).
Now, we’ll see what actually converts better in the long run, but right now, I am extremely grateful indeed to my wonderful readers who helped me out when I needed it the most.
Let’s now apply this to you!
If you have your own newsletter/list/etc., do NOT just send out…."Jeepers! Here’s the latest product promo I’m offering!"
Take the time to offer useful heads-up posts, links to free resources your readers can use, timely tips for them to create their own solutions and the like.
Show your quality and build the trust.
And when it comes time for you to get help above and beyond what’s considered normal…I’ll bet your readers will come through for you too. And that…..is simple irreplaceable, indeed.
Enjoy,
Barbara Ling
Hey there,
Wow, it’s been a TREMENDOUSLY long haul for me…but I’m thriled to announce that my blueprint, Income Fitness, is now LIVE!
All together now….YAY!
The amount of information I packed into it is staggering, to say the least…and the bonuses are megaSpiffy too! (how does a bonus of the Ultimate Footer Ad sound? I’m a reseller and include it!).
I’d like to invite you over there now to check it out – you’ll find it most intriguing indeed.
Would you believe…that’s the very first time I recorded MYSELF (and NOT powerpoint. ).
I’d love to hear what you think!
Enjoy,
Barbara Ling
Well hello there! So nice to see you at my blog – hope today has been treating you delightfully indeed!
Over here in LingLand, I’ve been up to my earlobes designing the Income Fitness squeeze page. You know, those one page thingees like Free Income Fitness sample, whose main purpose in life is to both deliver value to your readers and grow your list?
Well, that’s all very well and good for my free ebook giveaway, but Income Fitness is a blueprint…it’s a proven methodology of growing your income online by following simple easy steps that even your Aunt Bertha could accomplish.
So….. a different kind of squeeze page is needed. One with video! One with action! One with excitement!
You get the idea, eh?
Now, I myself Read more
Morning!
Let’s be brief and let’s be pithy!
I’m well on the way towards finishing my ebook Income Fitness (yay!)!
And that means…I want to ensure it over-delivers for everyone who reads it.
Thus, I started the thread at my community:
I’d like to invite you there to share your goals and ideas…what DO you want to learn? If at all possible, I’ll see that it’s covered in the Income Fitness book…and if not, I’ll tackle it with the next of the series.
So…this is YOUR chance to get all the answers for which you’ve been searching!! What are you waiting for?
See – I told you I’d be brief and pithy today.
Enjoy,
Barbara Ling
ps – have you benefitted from and enjoyed the free goodies our community offers yet? If not, get thee hence to the Virtual Coach Income Fitness Forums and post all of your questions – you’ll receive fast friendly help that will assist you in growing your business online. And did I mention…it’s free? 
Ever have an insane urge to reuse your content and make some money off of it?
Okay, true, that’s like asking, ever have an insane urge to transport hordes of tantruming, screaming children in the movies for which you just bought tickets so you can relax and enjoy a peaceful, quite time….. to a land far, far away?
Sure you have! And so have I. Let me now share with you some of my personal ideas regarding this exciting topic…perhaps you’ll find it useful as well. Read more
Have you noticed the following trends that are happening on many sites and some blogs as well?
It’s actually quite smart indeed! What these intrepid entrepreneurs are doing is separating their posts into a FREE category…and into a PREMIUM (ie, paid) category as well.
I’m currently looking to do this myself! And as I always like sharing what I’ve uncovered, I decided to list what I’ve discovered can help people easily create membership sites via WordPress.
First off, there’s the WordPress Membership Plugin MemberWing.It comes in several flavors – Read more
